B and the B. AtelierJEM for Bonpoint
B and the B. AtelierJEM for Bonpoint

1

B and the B. AtelierJEM for Bonpoint
B and the B. AtelierJEM for Bonpoint

2

B and the B. AtelierJEM for Bonpoint
B and the B. AtelierJEM for Bonpoint

3

B and the B. AtelierJEM for Bonpoint
B and the B. AtelierJEM for Bonpoint

4

B and the B. AtelierJEM for Bonpoint
B and the B. AtelierJEM for Bonpoint

5. Chandelier by Elsa Blin

B and the B. AtelierJEM for Bonpoint
B and the B. AtelierJEM for Bonpoint

6. Chandelier by Elsa Blin

B and the B. AtelierJEM for Bonpoint
B and the B. AtelierJEM for Bonpoint

7. Chandelier by Elsa Blin

B and the B. AtelierJEM for Bonpoint
B and the B. AtelierJEM for Bonpoint

8

B and the B. AtelierJEM for Bonpoint
B and the B. AtelierJEM for Bonpoint

9. Mural and "trompe l'oeil" by Clemence et Clement

B and the B. AtelierJEM for Bonpoint
B and the B. AtelierJEM for Bonpoint

10. Mural and "trompe l'oeil" by Clemence et Clement

BEAUTY AND THE BEAST

Installation, scenography and merchandising for Bonpoint. This setting was thought to highlight and present Bonpoint collections for Xmas 2012 inspired by Jean Cocteau's movie: "La Belle et La Bete". We decorated the entire shop, each room with its own atmosphere.

A mysterious castle with children golden hands coming out of the wall. Belle sleeping on a boat. Chandeliers by Elsa Blin. Tables inspired by Giuseppe Penone. Passing through a winter forest. Belle and the Prince flying above the clouds. A princess dress presented as a contemporary art piece. Newborns sleeping in white and gold world. An upside down  Xmastree. A golden teenage room. A floating lighted banquet ...

BACK